MoMA Website Redesign

For this project, I redesigned the MoMA (Museum of Modern Art) website in 2 ways : implementing a new navigation bar on the original website & changing the modality to a public screen system.

Initial Website Research

To start, I analyzed the original website using 5 usability heuristics:

  1. Visibility of System Status

  2. Match between the System & the Real World

  3. User Control & Freedom

  4. Consistency & Standards

  5. Aesthetic & Minimalist Design

Using these heuristics I discovered a few problem areas - the main one i decided to focus on after conducting a qualitative study was the navigation bar.

I posed the question:

"What do users expect the navigation bar on the site to look like?"

Inclusive Design

To further inform my design, I conducted further research into designing for persons with disabilities. I chose 2 influencers: Molly Burke & Zach Anner who have multiple differing disabilities that I wanted to consider in my designs.

I then gathered ethnographic data from people online with the same or similar disabilities. Through the 2 influencers I researched and the ethnographic data i gathered I decided to look at 4 specific disabilities:

  1. Visual Impairments

  2. Cerebral Palsy

  3. Chronic Pain

  4. Mental Health

Using the research and data as well as further academic research into the 4 disabilities, I created 2 persona's to use for persona walkthroughs for the new website design. These would help me identify any problematic areas that persons with disabilities would have when using the website.

Finally, I created design requirements for the new website that needed to be met to account for these users.

  • Easy to understand navigation menu

  • Website must work with screen readers/narrators

  • Allow for navigation without a mouse

  • Responsive with visual and auditory feedback

  • A larger clickable area

Final Design & Redesign

For the final design of the website, I identified 3 main elements that needed to be updated for the website to be more accessible:

  1. Navigation bar

  2. Clickable area size

  3. Usable with screen readers/narrators

For the redesign I chose to convert the website to a public screen system. These would be screens that users could find throughout the museum and could be used as a map or for more information on the exhibits. Due to the change in modality from the website, a lot of the changes that needed to be made for the website could not be used on the public screen.

To test how usable my public screen system was, I conducted a think-aloud session to get real time information from users while they tested.

Medium Fidelity Prototype

Home Screen
Exhibits Search Screen
Artist Search Screen
Artist screen
More From Artist Screen
Collection search Screen
Collection screen
Exhibits Screen
map screen